News

Brunei Travel: Ready to be stoned to death? How will WTTC and UNWTO respond?

Brunei is becoming a deadly place to visit starting April 3, specially if you are member of the LGBT Community.

Next week the World Travel and Tourism Council (WTTC) will have their annual summit in Seville, Spain. Tourism leaders from around the globe will meet and listen to keynote speaker U.S. President Obama. Will President Obama, UNWTO Secretary-General Zurab Pololikashvili, or WTTC CEO Gloria Guevara say something on what is developing in Brunei?


No country in the world so far issued travel warnings against Brunei. U.S. authorities have a level 2 travel advisories against Germany or the Bahamas but find travel for Americans perfectly safe when a new law threatens citizens and visitors, including children to be subject to death by stoning for same-sex sexual acts and amputation for robbery. Such a law will come into effect in Brunei Darussalam on April 3.

Brunei is a tiny nation on the island of Borneo, in 2 distinct sections surrounded by Malaysia and the South China Sea. It’s known for its beaches and biodiverse rainforest, much of it protected within reserves. The capital, Bandar Seri Begawan, is home to the opulent Jame’Asr Hassanil Bolkiah mosque and its 29 golden domes. The capital’s massive Istana Nurul Iman palace is the residence of Brunei’s ruling sultan

“Pending provisions in Brunei’s Penal Code would allow stoning and amputation as punishments – including for children, to name only their most heinous aspects,” said Rachel Chhoa-Howard, Brunei Researcher at Amnesty International.

“Brunei must immediately halt its plans to implement these vicious punishments and revise its Penal Code in compliance with its human rights obligations. The international community must urgently condemn Brunei’s move to put these cruel penalties into practice.”

These punishments are provided for in newly-implemented sections of the Brunei Darussalam Syariah Penal Code that are due to come into force on 3 April 2019, according to a discreet notice on the Attorney General’s website.

“To legalize such cruel and inhuman penalties is appalling of itself. Some of the potential ‘offences’ should not even be deemed crimes at all, including consensual sex between adults of the same gender,” said Rachel Chhoa-Howard. “These abusive provisions received widespread condemnation when plans were first discussed five years ago.”

Amnesty expressed grave concerns over the Penal Code when the code’s first phase was implemented in April 2014.

“Brunei’s Penal Code is a deeply flawed piece of legislation containing a range of provisions that violate human rights,” said Rachel Chhoa-Howard. “As well as imposing cruel, inhuman and degrading punishments, it blatantly restricts the rights to freedom of expression, religion, and belief, and codifies discrimination against women and girls.”

Stoning and a hunt to kill members of the LGBT community is not an isolated problem in Brunei alone. Brunei is joining countries like Iraq, Iran, Saudi Arabia or Tanzania.

Background

Brunei Darussalam has signed but not yet ratified the Convention against Torture and Other Cruel, Inhuman or Degrading Treatment or Punishment, and has rejected all recommendations to this effect in its human rights review at the UN in 2014.

Under international human rights law, corporal punishment in all its forms, such as stoning, amputation or whipping, constitutes torture or other cruel, inhuman or degrading punishment, which is prohibited in all circumstances.

Acts of torture and other ill-treatment are absolutely proscribed in the main international human rights instruments, most of which Brunei has not signed or ratified. In addition, this prohibition is also recognized as a peremptory rule of customary international law, meaning that every state is bound by it even if they are not a party to a relevant human rights treaty. All acts of torture constitute crimes under international law.

While Brunei retains the death penalty in law, it is abolitionist in practice. One new death sentence was imposed in 2017, for a drug-related offense.

Just a few years ago the Sultan of Brunei told UNWTO Secretary-General and WTTC CEO: “We will do our best to support tourism. Tourism is of strategic importance for Brunei and based on two principal resources: the country’s pristine rainforest in the heart of Borneo, and its spiritual and cultural heritage. Environmental protection and conservation must, therefore, lie at the heart of any tourism development, the Sultan had stressed.

News

The Kingdom of Eswatini Tourism Authority Teams up with African Tourism Board

The Kingdom of Eswatini, formerly known as Swaziland joined the African Tourism Board as its latest member.

The Honorable Minister of Minister of Tourism and Environmental Affairs Moses Vilakati will be attending and speaking at the official launch for the African Tourism Board at the World Travel Market Africa in Cape Town, South Africa on April 11.


Linda L. Nxumalo, the Chief Executive Officer of the Eswatini Tourism Authority will be attending.

As one of the few remaining monarchies in Africa, culture, and heritage are deeply ingrained in all aspects of Swazi life, ensuring an unforgettable experience for all who visit.

As well as the rich culture, the overwhelming friendliness of the people makes all visitors feel truly welcome and very safe.

Add to that a stunning landscape of mountains and valleys, forests and plains; plus wildlife reserves across the country that are home to The Big Five, and visitors have all that’s best about Africa in one small but perfectly formed and welcoming country.

Eswatini is Africa in a nutshell. It may be a cliché but there is no better way to describe Eswatini (Swaziland). This tiny nation – one of Africa’s last monarchies – packs in an extraordinary variety of riches. Nature lovers can track down rhinos in the wild lowveld or seek out rare birds in the rugged highveld. Historians can visit the world’s oldest known mine or follow the colonial trail of the early settlers. And culture vultures can thrill to the Umhlanga and other festivals, as Eswatini celebrates its ancient traditions in spectacular style. Activities ranging from horse riding and river rafting to golf and thermal spas offer excitement and relaxation in equal measure. What’s more, Eswatini is friendly, safe and so compact that nowhere is more than two hours’ easy drive from the capital. So what are you waiting for? Africa’s most perfectly formed nation offers you a warm Swazi welcome.
 

Eswatini, previously known as Swaziland, has 4 administrative regions but for the purposes of tourism is more conveniently divided into 5 regions, each one offering a varied and different set of attractions and experiences. Taking the points of the compass for their titles, each of these tourism regions can also be characterised by the attractions & experiences found within – be that amazing scenery, rich cultural experiences or thrilling wildlife encounters. Whilst a focus on one particular region will allow a visitor to witness its individual character, the joy of Eswatini is that its compact size allows the regions to be ‘mixed & matched’ in any single visit, even in a single day!

There is no great secret to a great Eswatini itinerary – to experience the remarkable variety of the country, visit as many of the regions as possible (at least 3)! But with no individual attraction more than 2 hours away from any other, it’s very easy to visit them all in any order and create a tailor-made trip to your own personal requirements without encountering any long journeys.

Central Eswatini: Cultural Heartland

Although the smallest of the tourism regions, Central Eswatini is where the country’s capital city, the second largest city, tourism hub and main industrial area are found. The two cities, Mbabane and Manzini, lie just 25 miles (40km) apart and between them is Ezulwini Valley that has become Eswatini’s tourism hub, and the traditional Royal heartland of Lobamba that’s also home to the Parliament. With the country’s most easily accessible wildlife sanctuary at Mlilwane and Mantenga Nature Reserve with its beautiful waterfall and cultural village thrown in for good measure, this is a region of great richness and a huge choice of attractions for any visitor. It’s central positioning also allows easy access to all of the other regions.

North West Eswatini: Highland Adventures

Eswatini’s North West region lies primarily in the highveld and is a stirring landscape of airy, panoramic uplands. The muscular hills and dramatic river valleys form the eastern edge of South Africa’s Drakensberg escarpment and are crowned by the nation’s two highest peaks – Emlembe (1,862m) and Ngwenya (1,829m). An area of outstanding natural beauty, visitors have a vast choice of things to do, including exploring the nature reserves of Malolotja and Phophonyane (on foot, horseback, mountain bike or even sailing through the treetops on zip-wires!), investigating Nsangwini’s ancient rock art, experiencing Bulembu – the re-born ghost town in a glorious mountain setting and taking a boat trip on the magnificent Maguga Dam. The region’s attractions conveniently line up along or not far off the MR1 road, which starts just 15km west of Mbabane and extends to the South Africa border at Matsamo (30-45mins from Kruger NP). It takes only around 1 ½ hours to drive the length of the MR1.

North East Eswatini: Conservation & Community

North East Eswatini lies in the lowveld – a great expanse of flat bushveld – with then the ridge of the Lubombo mountains rising to the east to form the border with Mozambique. It’s dominated by vast sugar estates which emerged from the 1950s and whose country clubs can be enjoyed by visitors. The wild bush areas (similar to Kruger Park in South Africa) make perfect safari country and the region is home to a number of reserves (all accessed from the MR3 road) which collectively make up the Lubombo Conservancy. Hlane Royal National Park is the largest and most game-rich, with Mlawaula and Mbuluzi Nature Reserves offering easy access to beautiful, untouched wilderness areas. The mountains are wild and beautiful with remote settlements, one of which, Shewula, offers a shining example of community tourism and access to another nature reserve.

South East Eswatini: Wildlife Up Close

This region lies largely in the lowveld. It is home to Eswatini’s primary safari location, the Mkhaya Game Reserve, known around the world for its rhino experiences, which rival any in Africa. There is only scattered settlement but a number of sugar estates are irrigated from the country’s main river, the Usuthu, where white water rafting is available. Nisela, in the far south-east offers further safari experiences.

South West Eswatini: Scenic Splendour

Much of South West Eswatini lies in the highveld – magnificent scenery of rolling uplands cut by grand rivers that have created impressive valleys and gorges. Unsurprisingly, there is great hiking on offer in little-visited wilderness areas – Mahamba Gorge and the stunning Ngwempisi Wilderness. Nkonyeni Golf Estate offers a range of activities in an area of outstanding natural beauty as you enter the Grand Valley heading south from central Eswatini. It’s also a region with some interesting places of historical significance – the country’s first church (which can still be visited at Mahamba), and first ceremonial capital of Nhlangano.

Culture

Eswatini’s traditional culture fascinates visitors. The appeal is self-evident: this tiny Kingdom has managed to retain traditions that date back to pre-colonial times and that, despite all the challenges of modernity, remain fundamental to its cultural life. At its heart lies the monarchy, which binds the nation together in festivals and celebration. The kingdom is not a living museum, of course, but what you will see – the colour, costume and pageantry – is the real deal, not some contrivance for the tourist industry. And such ritual ceremonies as the Umhlanga, or Reed Dance, are among the most spectacular of their kind on the continent. Look out for the red feathers of the ligwalagwala, or purple-crested turaco, which denote the royal status of the wearer.

VIEW CULTURE

Wildlife

Eswatini’s rich variety of landscapes and habitats gives it a profusion of fauna and flora, with the sheer number of species mind-boggling by most European standards. The country is not large enough to offer lots of big game experiences, but it has some 17 protected areas which are home to a very wide range of species, including the sought after ‘Big 5’. As well as being one of the best places on the continent to see rhinos (on foot as well as by 4×4 and to see both black and white rhinos), Eswatini is also the perfect place to get to grips with many smaller creatures often overlooked on safari elsewhere, and it is a bird-watcher’s paradise.

VIEW WILDLIFE

Scenery

Eswatini is a small land with very big horizons. From the muscular uplands of the western highveld to the wild ridges of the eastern Lubombos, there is no bend in the road that does not offer another impressive vista. And with statuesque rock formations, picturesque villages and wide meandering rivers to fill the viewfinder, the photographer is spoilt for choice. The light is constantly changing, especially during the rainy season, when towering thunderheads pile up into menacing storm clouds, and then after the downpour, leave the sky a pristine blue. Any visitor to the Kingdom could do worse than simply wander the hills and valleys and enjoy the ever-changing views of beautiful scenery and genuine wilderness.

VIEW SCENERY

Adventure

Eswatini is, without doubt, a Southern Africa adventure hot spot! Its varying landscapes provide the perfect opportunity for an impressively wide choice of activities. White-water rafting in the morning and a tree-top Canopy Tour in the afternoon – perhaps even with an evening game drive! Abseiling, rafting, caving, climbing, and even quad biking are all things on offer in this fast-paced adrenaline fuelled country.

There are a number of well-established tour and activity operators in Eswatini who can help you organize your adventures.

VIEW ADVENTURE

Events

Eswatini’s traditional culture finds its most spectacular expression in a number of ritual ceremonies through the year conducted on an impressive scale. These are living cultural events that, bar the odd pair of sunglasses and mobile phone, have hardly changed in two centuries. Not to be outdone, the current generation has created a modern new, vibrant music and arts festival that has fast established an excellent international reputation. With a series of exciting mountain bike races and other sporting and cultural events dotted through the year, the Eswatini calendar is a rich and rewarding one.

VIEW EVENTS

Sports

Sports such as squash, tennis, swimming are available at hotels and lodges as well as the Country Clubs on the Sugar Estates. Royal Swazi Spa in the Ezulwini Valley and Nkonyeni to the south are home to the country’s best golf courses, both with 18 hole championship courses and scenic views for the golfer to take in as they traverse the course. Fishing is also available at a number of dams and rivers around the country, with trout, tiger fish and a number of native species to be found.

VIEW SPORTS

Volunteering

There are a number of organizations working in Eswatini that offer volunteering opportunities, whether that be working with wildlife and conservation, social volunteering, or sports volunteering. There are plenty of programmes you can get involved in to leave a positive mark on Eswatini.

VIEW VOLUNTEERING

More information on Eswatini Tourism can be found at  www.thekingdomofeswatini.com/

More information on African Tourism Board and its launch event can be found at www.africantourismboard.com

News

Tunisia reaches out to UNWTO to get travel advisories removed

The U.S. State Department putting Tunisia  as a category 2 risk for U.S. citizens to travel to. This is on the same level as Germany or the Bahamas, but not as severe as a category 3 warning against Turkey. The U.S. State Department wants citizens to exercise increase caution in Tunisia due to terrorism and lists regions where one shouldn’t go.

Tourism is a major revenue source for Tunisia, and the country has been working hard to overcome a number of deadly terror attacks where tourists were the target.


Currently the Secretary General of the World Tourism Organisation (UNWTO) Zurab Pololikashvili  is in Tunisia meeting with the Head of the Tunisian Government Youssef Chahed. He told UNWTO the country had made a lot of efforts have been made to improve security for both citizens and visitors through effective deployment of effective security and counter terrorism measures.

On his part, Pololikashvili commended the country for taking steps to ensure that tourism development and growth remained a priority and continues to play a pivotal role in the economy of Tunisia.

He mentioned that Tunisia was one of the first countries in the Mediterranean basin to identify the strategic value of tourism development. Tunisia, he said has been able to adapt to different challenges and also seized the opportunity of air connectivity and visa openness in recent years. UNWTO encourages Tunisia to its high visibility in the tourism sector, always against the backdrop of sustainable operations for the benefit of the local population and lasting opportunities emerging from tourism.

This, the UNWTO Boss states is particularly true for tourism as a resilient sector as Tunisia itself is experiencing: international tourist arrivals grew above 23% in 2017. Pololikashvili averred that the UNWTO is committed to supporting sustainable tourism development in Tunisia.

The UNWTO Secretary General is on a two day working visit to the country and being accompanied by Zhu Shanzhong , UNWTO’s Executive Director and Director of Africa Department Ms Elcia Grandcourt.

Tunisia is concerned about travel advisories remaining in Japan and the United States.

UNWTO has little influence on travel advisories by the countries most important to Tunisia in Tourism. The UNWTO chief met with local media in Tunisia, but an international global press support was not part of the agenda. Tunisia urgently needs global outreach and positive media support.

Opinion

Ethiopia records biggest growth of Travel & Tourism in the world

Ethiopia’s Travel & Tourism economy grew by 48.6% in 2018, the largest of any country in the world, according to the World Travel & Tourism Council’s (WTTC) annual review of the economic impact and social importance of the sector released today.

In 2018, Travel & Tourism contributed BIRR202 billion US$7.4 billion to the country’s economy, an increase of BIRR59 billion(US$2.2bn) on 2017. The sector now represents 9.4% of Ethiopia’s total economy.


The WTTC research which compares the Travel & Tourism sector across 185 countries, shows that in 2018 the Ethiopian Travel & Tourism sector:

• Significantly outpaced the global growth rate of 3.9%, the African growth rate of 5.6%
• Supported 2.2 million jobs, or 8.3% of total employment
• Was primarily driven by leisure travelers: 79% of the Travel & Tourism spending was generated by leisure visitors and 21% from business travelers
• Is strongly weighted towards international travel: 77% of the Travel & Tourism spending came from international travelers and 23% from domestic travel

Commenting on the numbers, Gloria Guevara, WTTC President & CEO said: “Ethiopia’s Travel & Tourism boom was one of the great success stories of 2018. It has exceeded our sector’s global and regional comparisons to record the highest level of growth of any country in 2018. This has been driven by the very strong performance of aviation in the country and the development of Addis Ababa as a dynamic and growing regional hub.

“Travel & Tourism in Ethiopia now accounts for one in every eleven dollars in the entire economy and one in 12 of all jobs. I would like to acknowledge the work of the Ethiopian Government, under Prime Minister Abiy Ahmed, and the country’s commitment to the power of Travel & Tourism to drive economic growth, job creation and social enhancement.”

News

“An inspirational story of recovery and transformation”: Rwanda’s tourism economy up 14% in 2018

The Travel & Tourism economy of Rwanda grew by 13.8% last year – one of the fastest rates in the world, according to the World Travel & Tourism Council’s (WTTC) annual review of the economic impact and social importance of the sector released today.

In 2018, Travel & Tourism contributed RWF1.3 trillion (US$1.4 billion) to the country’s economy, an increase of 13.8% on 2017. This means that Travel & Tourism now accounts for 14.9% of the total Rwandan economy.

The WTTC research which compares the Travel & Tourism sector across 185 countries, shows that in 2018 the Rwandan Travel & Tourism sector:

  • Outpaced the global growth rate of 3.9%, the African growth rate of 5.6% 
  • Supported 410,000 jobs, or 13% of total employment
  • Accounts for the equivalent of one in seven Rwandan Francs in the local economy (14.9%) 
  • Is strongly weighted towards international travel: 67% of Travel & Tourism spending came from international travelers and 33% from domestic travel
  • Was equally balanced between business travelers (48% of spending) and leisure travellers (52% of spending)

Commenting on the numbers, Gloria Guevara, WTTC President & CEO said: “Rwanda’s Travel & Tourism story is one of a remarkable transformation. Last year at our Global Summit in Buenos Aires, Rwanda was the recipient of our inaugural Global Leadership Award, for countries which have prioritised tourism development in a way which is sustainable, inclusive and transformative. We were honoured to give the award to Rwanda’s Prime Minister, Dr. Edouard Ngirente, who accepted on behalf of Rwanda’s President, Paul Kagame. 

“Rwanda has made an extraordinary transformation and tourism has been at the heart of that transformation. Rebuilt on a strong foundation of reconciliation, and powered by the determination to succeed, Rwanda is now a leader in education and in environmental responsibility. National parks have been created so that communities can benefit from conservation and anti-poaching initiatives have protected the country’s unique gorilla population alongside the establishment Africa’s largest protected mountain rainforest.

“Rwanda now welcomes a million tourists a year and its tourism economy is booming, as our research shows. It is an inspirational story of recovery and transformation – with tourism at its heart.”

Opinion

African Tourism Board plans impressive launch in CapeTown at WTM

The African Tourism Board (ATB) is planning for an impressive launch event during World Travel Market (WTM) in CapeTown, South Africa.

On April 11, 2019 from 1530-1730 hours, an international team of experts will conduct an informative and enlightening meeting of African Tourism Boardmembers


Ministers of Tourism and leaders of the African and international travel and tourism sector, along with exhibitors and visitors will come together in the Conference Theatre of the CapeTown International Convention Centre to join the African Tourism Board, an organization where Africa becomes one tourist destination.

The African Tourism Board is an initiative that was launched by the International Coalition of Tourism Partners (ICTP) at WTM London in November 2018 and will now stand as an official independent organization at WTM Africa.

Under African leadership with a global team of experts, supporters, and through outreach, ATB is all about sharing resources in international marketing throughout the African continent and around the globe.

African Tourism Board

Such projects include an ATB representation and marketing office in New York, a representation in India, and outreach to China, Europe, and other important source markets for Africa. Sharing cost and resources is the idea.

ATB is about communicating. With the help of dozens of media partners, the African Tourism Board will reach the world and give the African continent an important independent and collective voice of the countries that make up Africa.

ICTP Chairman and eTN Corporation President Juergen Steinmetz will outline his vision for the African Tourism Board at the event and will introduce the new structure, management, and board of ATB.

Dr. Taleb Rifai, the former Secretary General of the United Nations World Tourism Organization (UNWTO) from 2010-2017 will be among the impressive list of guest speakers.

Alain St.Ange, former Minister of Tourism, Civil Aviation, Ports & Marine for Seychelles will have a special announcement on the role of ATB, investments and connectivity, and much more.


Professor Geoffrey Lipmanformer Executive Director of IATA; former President of WTTC; former Assistant Secretary-General of UNWTO; and current Co-founder of SUNStrong Universal Network as well as current President of ICTP, will launch an important initiative for Africa.

Africa is in for a special treat with a special presentation by Dr. Peter Tarlow, world-renowned speaker and expert specializing in the impact of crime and terrorism on the tourism industry, event and tourism risk management, and tourism and economic development. Since 1990, Tarlow has been aiding the tourism community with issues such as travel safety and security, economic development, creative marketing, and creative thought. Dr. Tarlow is currently in charge of a complete safety and security overhaul of Jamaica.
More on Dr. Peter Tarlow and travel/tourism security and safety: www.certified.travel

Arjun Mukund will explain the importance of the Indian market for Africa and offer a solution.

The host, Carol Weaving, Managing Director of Reed Exhibitions Africa, will address the launch event.

This is a must-attend event for anyone in Africa seeking global awareness and outreach.

For more information and how to register to attend for the ATB Opening Event go to africantourismboard.com.

News

African tourism sector booming – second-fastest growth rate in the world

Travel & Tourism in Africa is booming, growing 5.6% in 2018 compared to the global average of 3.9% and the broader African economy rate of 3.2%. This places Africa as the second-fastest growing tourism region behind only Asia-Pacific. 

Such growth is partly explained by North Africa’s rebound from security crises as well as the development and implementation of policies that promote travel facilitation. 

For over 25 years, the World Travel & Tourism Council (WTTC), which represents the global private sector of Travel & Tourism, has produced the authoritative research on the economic contribution of the sector. Our research also shows that in 2018:

·         Travel & Tourism contributed $194.2 billion to the region’s economy, representing 8.5% of the continent’s GDP

·         The sector contributed 24.3 million African jobs, or 6.7% of total employment.

·         71% of tourism spending across Africa was leisure-driven and 29% business

·         Domestic spending accounted for 56% of the tourism economy versus 44% for international

·         International tourism spending comprised 9.6% of the region’s total exports, worth $58.5bn

Ethiopia stands out not only as Africa’s fastest growing travel economy but indeed the world’s, growing by 48.6% last year to be worth $7.4bn. Notably, international Travel & Tourism spending made up a massive 61.0% of exports in the country. This stunning growth can be attributed, in part, to Ethiopia’s improved connectivity as a regional transport hub and to recent visa relaxation policies.

Then, Egypt’s tourism sector has demonstrated considerable resilience, growing by 16.5% last year with international visitor spending accounting for 27.3% of exports. This follows huge safety improvements in the country and in key destinations such as Sharm El-Sheikh, helping to entice international tourists back to the northern coast. 

WTTC President & CEO Gloria Guevara commented, “In 2018, the World Travel & Tourism Council hosted its first ever Africa Leaders Forum in Stellenbosch, South Africa, recognising the increasing significance and power of this great region’s travel economy.

“We commend the tourism leaders in Africa who are helping to boost connectivity, promote travel facilitation and ensure traveller safety – all of these measures make for supreme growth; the kind of growth that we are now witnessing across the continent and that provides millions of good jobs.”  

News

WTTC: Greek tourism sector growing over three times faster than the rest of the economy

In 2018, the Greek Travel & Tourism sector grew at a rate of 6.9% – over three and a half times the pace of its wider national economy, which grew by 2.0%.

The sector represents 20.6% of Greek GDP compared to the global average of 10.4%. This means that one in every five Euros spent in Greece last year came from the Travel & Tourism sector, worth €37.5bn (USD $44.6bn).e


Meanwhile, one quarter of all employment in Greece is based in Travel & Tourism – equivalent to 988.6k jobs. In 2019, this figure is forecast to surpass one million for the first time since WTTC records began.

Even at the height of economic performance before the financial crisis, Greece still employed less people in Travel & Tourism than they did in 2018 (934.5k in 2006), indicating that not only has the sector economy recovered but it is now outperforming its previous peaks.

The same is true for GDP contribution, which has never before amounted to 20% of total GDP.

These figures come from the World Travel & Tourism Council’s (WTTC) annual review of the economic impact and social importance of the sector. The research, conducted for almost 30 years by WTTC, which represents the global private sector of Travel & Tourism, shows that in 2018 the Greek sector:

• Outpaced the EU’s regional Travel & Tourism growth rate of 2.4%. Both the EU and Greece’s wider economies grew at a rate of 2.0%, but the Greek travel sector leapt ahead of regional averages.

• Benefitted from €18.5bn international visitor spend, representing 27.9% of total exports.

• Two-thirds of inbound Greek travel spend came from international visitors (66%), and one-third from domestic travel (34%).

• Was driven by leisure spending, which comprised 94% of tourist spend compared to 6% for business.

WTTC President & CEO Gloria Guevara remarked, “We are hugely impressed by the Greek growth rate, and the government strategies that have spurred it on. Travel & Tourism has had a huge role to play in driving Greek economic recovery, and is a chief employer of people. Greece is an exemplary case study of how valuable an asset Travel & Tourism can be when the government prioritises the sector.”

The Minister of Tourism of the Hellenic Republic, Elena Kountoura remarked: “Our long-term tourism strategy that we implement since 2015 led to outstanding results in Greece’s tourism growth, and supported profoundly the Greek economy in the most difficult years of the crisis. We achieved our target in creating thousands of new jobs, new business activity, new sources of income, and in mobilizing new tourism investments.

With our growth plan for the next day, we intend to maintain Greece’s strong momentum in  tourism and maximize its benefits for the local communities across Greece, acknowledging tourism’s immense value as  a major driving force for employment,  economic and social prosperity.”

News

Kenya Travel & Tourism exceeding global and regional levels in 2018

Travel & Tourism in Kenya grew faster than the regional average and significantly above other economies in Sub-Saharan Africa, according to new research from the World Travel & Tourism Council.

In 2018, Travel & Tourism grew 5.6% to contribute KSHS 790 billion and 1.1 million jobs to the Kenyan economy. This rate of growth is faster than the global average of 3.9% and the Sub-Saharan Africa average of 3.3%.eTN Chatroom: Discuss with readers from around the world:


This makes Kenya the third largest tourism economy in Sub-Saharan Africa after South Africa and Nigeria both of which grew substantially less than Kenya in 2018.

In total, international tourists spent over KSHS 157 billion in Kenya last year, accounting for over 15% of total exports. The largest inbound international markets were the USA (11%); UK (9%); India (6%); China (4%); and Germany (4%). Combined with domestic spending, Travel & Tourism supported 8.8% of the nation’s GDP in 2018.

For over 25 years, the World Travel & Tourism Council (WTTC), which represents the global private sector of Travel & Tourism, has produced the authoritative research on the economic contribution of the sector. This year’s research shows that:

  • Travel & Tourism in Kenya grew at 5.6% last year – ahead of the global average of 3.9%
  • This contributed 8.8% to Kenya’s GDP, worth KSHS 790 billion (or US$7.9 billion dollars) when all direct, indirect and induced effects are taken in to consideration
  • Travel & Tourism is responsible for 8.3% of all Kenya’s employment, or 1.1 million jobs
  • GDP contribution is projected to grow by 5.9% in 2019

Speaking from a press conference in Nairobi, Kenya, WTTC President & CEO Gloria Guevara said, “Africa is one of the great success stories of global travel as the second fastest growing region in the world – and Kenya lies at the heart of the region, a popular and renowned destination that has seen huge growth in tourism activity and value over the past year.”

“I would like to particularly acknowledge the vision of President Uhuru Kenyatta and his commitment to Travel & Tourism as a means of driving economic growth and alleviating poverty. The Ministry of Tourism & Wildlife, under the leadership of Cabinet Secretary Najib Balala, must be congratulated for growing tourism at a rate above the global and regional average and for attracting over two million international visitors for the first time in 2018.

Speaking at the event, Cabinet Secretary for Tourism and Wildlife, Hon. Najib Balala elaborated on the gains of the sector and expressed his satisfaction on the overall achievement of this key sector that contributes substantively to the economy.

“The gains of the sector are as a result of co-ordinated efforts between various arms of government, whom the tourism sector has engaged, as well as the concerted efforts in marketing Kenya as a destination of choice,” CS Balala pointed out.

About the World Travel & Tourism Council

WTTC is the body which represents the Travel & Tourism private sector globally. Members consist of CEOs of the world’s Travel & Tourism companies, destinations, and industry organizations engaging with Travel & Tourism.

WTTC has a history of 25 years of research to quantify the economic impact of the sector in 185 countries. Travel & Tourism is a key driver for investment and economic growth globally. The sector contributes US$8.8 trillion or 10.4% of global GDP, and accounts for 319 million jobs or one in ten of all jobs on the planet.

For over 25 years, WTTC has been the voice of this industry globally. Members are the Chairs, Presidents and Chief Executives of the world’s leading, private sector Travel & Tourism businesses, who bring specialist knowledge to guide government policy and decision-making and raise awareness of the importance of the sector.

News

The Future of Mountain Tourism: Sustainability and Innovation

The 4th edition of the UNWTO Euro-Asian Mountain Tourism Conference (2-5 March 2019, Berchtesgaden, Germany) highlighted the need for collective efforts in overcoming current challenges that mountain destinations are facing to adapt to new consumer trends and market changes, to address seasonality by diversifying tourism products in an innovative manner while protecting natural and cultural resources.

Organized jointly with the Berchtesgadener Land Region, with the support of the Bavarian Ministry of Economic Affairs, Regional Development and Energy and the German Federal Ministry for Economic Affairs and Energy, the UNWTO Euro-Asian Mountain Tourism Conference brought together more than 270 participants from 30 countries.

Opening the event, UNWTO Secretary-General, Zurab Pololikashvili, recalled that mountains entail many opportunities to promote inclusion, regional development and better lives through tourism. He also stressed that mountain tourism needs to be planned, developed, governed and managed in a sustainable manner.

Thomas Bareiss, Parliamentary State Secretary of the Federal Ministry for Economic Affairs and Energy and Federal Government Commissioner for Tourism stated that “Tourism is a major factor of the economy in the Alpine region. I am glad that the World Tourism Organization, a Specialized Agency of the United Nations, is holding a conference in this beautiful region of Germany for the first time. The fourth Euro-Asian Mountain Tourism Conference in Berchtesgaden will deliver a significant boost to mountain tourism and build a bridge between Europe and Asia. I am convinced that innovation, digitisation and mobility are some of the key issues for tourism going forward. I therefore welcome this opportunity for people from all around the world to share their ideas – in the interest of progressive tourism in our mountainous regions.”

Hubert Aiwanger, Deputy Bavarian Minister-President and State Minister of Economic Affairs, Regional Development and Energy emphasized that “Tourism is an important sector in Bavaria‘s economy. Last year we welcomed over 39.1 million guests, among them nearly 10 million from abroad. Overall, we recorded almost 100 million accommodations. Hosting this year‘s UNWTO in Berchtesgaden gives us a chance to show the diversity and quality of Bavaria’s tourism. Both UNWTO and Bavaria stand for an environmentally friendly and sustainable tourism strategy. Thus, Bavaria is the right place for this important conference“.

The local host of the conference, district Chief Executive of the Berchtesgadener Land, Georg Grabner, was very pleased “that that the world of tourism gathers in Bavaria, here in Berchtesgaden. With the Berchtesgaden National Park with Watzmann mountain and lake Königssee and as a UNESCO-Biosphere-Reserve we focus strongly on sustainability, especially in terms of tourism. I wish all visitors of the UNWTO-conference a pleasant stay with interesting impressions in the middle of the magnificent mountain scenery of the Berchtesgadener Land.”

Conducted by the Editor in Chief of National Geographic Germany, Jens Schröder, the conference combined a series of six panel debates and four lectures steered by 16 international speakers from Europe and Asia. Sustainability, digitalization and mobility, the diversification of mountain destinations in segments such as culture, health and sports and the pressing need of investments for sustainable infrastructure and innovation in product and marketing, were the main issues discussed at the conference.

All these themes will be taken forward to the next World Congress on Snow and Mountain Tourism in 2020, bi-annually held in Andorra.