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June 18, 2021

PATA Face of the Future 2018: Call for Entries

BANGKOK, January 30, 2018 — The Pacific Asia Travel Association (PATA) is now accepting submissions for PATA Face of the Future 2018. The winner will receive complimentary round-trip economy class air ticket and accommodation to attend the Association’s Dinner and Awards Presentation during the PATA Annual Summit 2018 on May 18-21 in Gangneung, Korea (ROK). Deadline for submissions is March 9, 2018.

The winner will also be provided a speaking opportunity at the PATA Youth Symposium and the one-day conference during the PATA Annual Summit 2018 and will be invited to join the PATA Executive Board as a non-voting member and observer.

Other benefits include:

Recognition as the PATA Face of the Future 2018 including the use of a corresponding brand identity logo
Mentorship opportunity with PATA CEO Dr. Mario Hardy
Opportunities to speak at other PATA events or partner events on behalf of PATA
Global media exposure via PATA’s far-reaching communication channels
Opportunity to participate in PATA Committee meetings as an ‘Observer’. Join international discussions and grow your professional network in various sectors including Aviation/Carrier, Government/Destination, Hospitality, HCD, Industry Council and Sustainability
Build your profile as a mentor for the PATA Young Tourism Professional (YTP) Mentorship Programme to develop young tourism professional students in the region
Complimentary registration to one PATAcademy-HCD training of your choice (June or December 2018)
One blog post about your passion and journey to success 

PATA is a non-profit membership association dedicated to human capital development (HCD) across the broad spectrum of the travel and tourism industry. The primary focus of the Association’s HCD programme for 2018 is upon the development of the ‘Young Tourism Professional’ (YTP).

To highlight PATA’s commitment to HCD, the Association annually presents a special award and prize to an exceptional ‘rising star’ in the industry. All recipients of this prestigious award have exhibited initiative and leadership in the advancement of tourism as well as demonstrating commitment to the sustainable development of the Asia Pacific travel industry in line with PATA’s mission.

“I feel so honoured and humbled to have been recognised with the prestigious PATA Face of the Future 2017 award. This award is a recognition for my amazing team at Tripfez and Salam Standard who have put in tremendous effort in promoting the concept of inclusive travel focusing on localisation of our travel products for Muslim travellers,” said Faeez Fadhlillah, CEO and co-founder of Tripfez, Malaysia and PATA Face of the Future 2017. “Being recognised as the PATA Face of the Future opens up a whole new opportunity to connect with national tourism organisations, associations, hotels, and travel stakeholders to promote Muslim travel as an integral part of the hospitality industry and move towards culturally localised travel experiences.”

“The PATA Face of The Future recipient also has the opportunity to join the PATA Executive Board and be part of the dynamic team in deciding the future of the industry and association at large and be able to experience and see first-hand its operations. I think for young travel professionals, it opens a whole new world, not just in networking, but also in understanding first-hand how the travel industry works and to witness how important policies are made. It’s a great learning experience,” he added.

Dr Helena Lo, Director of Pousada de Mong-Há – the Educational Hotel of Institute for Tourism Studies (IFT), Macau SAR and PATA Face of the Future 2015 said, “It was truly an honour being PATA Face of the Future and being invited to join the prestigious PATA Executive Board for a one year term. I had the chance to join different PATA events during my term, which was a great opportunity to meet remarkable tourism leaders from various PATA destinations. I also met many other outstanding young tourism professionals, whom inspired me to continually think and better myself in order to keep pace with my counterparts. I also benefited from global media exposure via PATA’s far-reaching communication channels. If you would like to be the next PATA Face of the Future and be found on different search engines, ACT NOW!”


An individual is eligible to enter the 2018 PATA ‘Face of the Future’ Award if he or she is:

Aged 18-35 as of May 21, 2018
Working for a PATA member organisation in good-standing as of May 21, 2018

The judges will seek to identify an individual who has best:
Exhibited initiative and leadership in the implementation of local, regional and/or international tourism initiatives (including research projects)
Demonstrated commitment to the sustainable development of the Asia Pacific travel industry in a spirit compatible with PATA’s mission
Faeez Fadhillah – PATA Face of the Future 2017 | CEO, Tripfez
Sarah Mathews – Chairperson, PATA | Head of Destination Marketing APAC, TripAdvisor
Dr. Mario Hardy – CEO, PATA
Parita Niemwongse – Director of Human Capital Development, PATA
JC Wong – Young Tourism Professional Ambassador, PATA
The candidate him/herself OR a third-party person may submit the nomination.
No entry form is required. Simply submit a nomination letter, along with the nominee’s full professional contact details and bio-data with photo (JPG format, 300 dpi resolution, maximum 500KB total file size), in soft copy only (DOC or PDF file; maximum three pages).
Submit a video (up to three minutes in length) detailing the nominee’s experiences to date and aspirations for the future of travel and tourism. Movie clips shot on smart phones or tablets are acceptable.
Please email the entry, clearly labelled ‘PATA Face of the Future 2018 Nomination’, to Parita Niemwongse at fof@PATA.org by March 9, 2018.

The results will be notified to all entrants by March 16, 2018. Public announcement will be made by March 20, 2018.
For further information, please visit http://www.pata.org/face-of-the-future

The PATA Annual Summit 2018, generously hosted by the Korea Tourism Organization and Gangwon Province, brings together international thought leaders, industry shapers, and senior decision-makers who are professionally engaged with the Asia Pacific region, attracting 200-400 delegates from 30+ countries. The Summit serves both as the Association’s Annual General Meeting (AGM) and as a global tourism forum for enhancing the sustainable growth, value and quality of travel and tourism in the Asia Pacific region.

The 4-day programme consists of the association’s executive and advisory board meetings, annual general meeting, and the PATA Youth Symposium; and a one-day conference that addresses major issues relevant to the travel and tourism industry. In addition, PATA in partnership with the UNWTO will be holding a half-day PATA/UNWTO Leaders Debate. More information about the event can be found at www.PATA.org/pas.

Past winners of PATA Face of the Future

2017 Mr Faeez Fadhlillah, CEO and co-founder of Tripfez, Malaysia
2016 Mr Danny Ho, Executive Pastry Chef, Hotel ICON, Hong Kong SAR
2015 Dr Helena Lo, Director of Pousada de Mong-Há – the Educational Hotel of Institute for Tourism Studies (IFT), Macau SAR
2014 Ms Soulinnara Ratanavong, Teacher/Trainer at the Lao National Institute of Tourism and Hospitality (Lanith), Lao PDR
2013 Mr James Mabey, Senior Director of Development, Marco Polo Hotels, Hong Kong SAR
2012 Mr Justin Malcolm, General Manager, Le Meridien Chiang Rai Resort, & Chairman of the PATA Chiang Rai Chapter, Thailand
2011 Ms Tavalea Nilon, Miss Samoa 2010, Samoa
2010 Mr Toney K Thomas, Programme Director & Senior Lecturer of the School of Tourism, Events & Recreation, Taylor’s University College, Malaysia
2009 Mr Andrew Nihopara, Marketing Manager, South Pacific Tourism Organisation, Fiji
2008 Mr Kenneth Low, Director Strategy – Asia Pacific, InterContinental Hotels Group (IHG), Singapore
2007 Mr Tran Trong Kien, CEO, Buffalo Tours, Vietnam
2006 Mr Shikher Prasai, Managing Director, Natraj Tours & Travels, Nepal
2005 Ms Sally Hollis, Manager, Tourism Council of Western Australia, Australia
2004 Ms Silvia Sitou, Head of the Research & Planning Department, Macau Government Tourist Office, Macau SAR
2003 Mr Vivek Sharma, Sales & Marketing Manager – Eastern USA, SITA World Tours, United States
2002 Mr Mayur (Mac) Patel, Founder, eTravelConsult.com, Australia

Note: All stated positions are as of year obtaining their award.

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